“Bots today are revolutionizing the arena of customer interaction and making it more convenient for the users.”
Bots are able to have human-like interaction mainly because they are powered by two technologies — artificial intelligence and natural language processing — that provide human-like intelligence to the bots.
"Bots today are revolutionizing the arena of customer interaction and making it more convenient for the users."
— Chatbots Magazine (@chatbotsmag) March 31, 2018
According to Gartner’s, by 2021 more than 50% of the enterprise will be spending more per Annam on bots and chatbots creation than traditional mobile app development.
By 2021, 50% of #enterprises will spend more on #bots and #chatbots than traditional #mobileapps #development projects Gartner. @MikeQuindazzi #ai #rpa #software #developers pic.twitter.com/MaK8S0xyC3
— Mike Quindazzi ✨ (@MikeQuindazzi) March 30, 2018
Plus usage of messaging apps is on rise worldwide.
People spend 31% of their time on smartphones checking FB and Messaging apps! @Gartner_inc pic.twitter.com/g5C960757L
— TweepForce (@tweepforce) April 3, 2018
35% of the world population or about 2.5 billion people use at least one messaging app. @Gartner_inc pic.twitter.com/6apATXmGR7
— TweepForce (@tweepforce) April 3, 2018
Chatbots are placed at number three in Top Social Media Trends for 2018.
What are the Top #SocialMedia Trends for 2018? #AI #chatbots #SMM #healthcare #innovation #DX #DigitalMarketing #ArtificialIntelligence #martech @gravityit_io @PracticeBuildrs https://t.co/ppAtBpldA1
v/ @Fisher85M @jblefevre60 @chboursin pic.twitter.com/vRpeQiXIC0
— Thomas Burklé (@Tomburkle) April 2, 2018
“Will Chatbots Revolutionize E-commerce?
The retail industry has always been interested in the latest technologies from the cost-control perspective. With over 3 billion active users on messaging platforms worldwide, it is too big an opportunity to miss. Both the economic and technological environments are not only ready for this transition but encourage it. The fast development of AI and machine learning is supporting the idea of an intelligent agent that’s available 24/7, with no mood changes or HR-related issues.
Rules of Chatbot Development for E-commerce
Once the novelty effect wears out, customers start paying attention to how helpful the chatbot is, and this is where its underlying logic should serve the purpose as accurate as possible. Excellent bots are user-centric, intelligent and accommodating of the latest UX principles. If necessary, they even adapt to local markets by using geo-targeting.” Sophia Brooke
"Any breakthrough that promised savings and efficiency is quickly embraced, and conversational commerce is no exception. Some even forecast that customer care assistants will be replaced with chatbots."
— Chatbots Magazine (@chatbotsmag) March 30, 2018
WHICH MEANS?
- Businesses will have more opportunities in engaging with consumers using chatbots on private messenger services such as Facebook Messanger, twitter DM, Alexa Skills etc
- Chatbots will be a scalable form of customer service at a low cost.
- Over the time, bots will be integrated with voice commands as well as text.
- Chatbots will redefine the way consumers receive information and take action.
- Chatbots will change the experience of online sales, product discovery and recommendation i.e. will become main channel for M-Commerce.